Q1 is officially done and the winners have been announced. I’ll drop the photos below so you can see the details, and here are the names of the winners for each category. (Scroll down if you've already seen the names ⬇️) 🎨 Hobbies 1. @Megan O'Hare 2. @David Jurado Muñoz 3. @Alberto Salas 4. @Gabriela Hetland 5. @Kendy Auguste 🎸 Music 1. @Finbar Horgan 2. @Ege VeKlavye 3. @Jesse Carroll 4. @Khirye Tyler 5. @Grateful Mike 💰 Money 1. @Matt Ryder 2. @Itgel Chinbaatar 3. @Sam Piliero 4. @Rashee Allen 5. @La More 🙏 Spirituality 1. @Samuel Lee 2. @Fabien Lefevre 3. @Eliane Jean-Claude 4. @Victoria Gallagher 5. @Darius Barazandeh

I want to give you a heads up on something you may start noticing, especially if you have members joining from Europe. Some European customers will now see VAT added at checkout. This can make the final price higher than what’s shown on your About page. For example, someone might see $199, but when they go to pay, the total is higher based on their country’s tax rate. The percentage is not the same for everyone. You might see 19%, 20%, 21% or other variations depending on where the customer is located. This is happening because Skool is acting as the merchant of record, which means they are required to collect VAT for many EU customers based on the customer’s location. As Andrew Kirby shared: “Your new customers will have this information on their invoice. Previous customers won't show VAT on them because Skool is responsible for VAT on all those existing payments and was paying for it out-of-pocket while we setup our system and registered for sales tax collection in the EU.” 📣 A few important things to know: This applies to EU customers, not all of Europe UK customers are not affected in the same way This applies to new customers going forward The VAT will show on their invoice Previous customers will not suddenly see VAT added to past payments The tax is based on the customer’s location, not yours This is not an extra fee being taken from you The main thing to be aware of is the buyer experience. If someone expects one price and then sees a higher total at checkout, it can create confusion or hesitation, especially if you are marketing with phrases like “ONLY $199” and that is not what they end up paying. Nothing you need to change right now, but it’s worth knowing so you are not caught off guard if someone asks. That is why I'm making this post. 👇 Have you had any members mention this yet?

If you’re looking at Skoolers who are making a lot of money, winning games, and consistently getting traffic from Skool, you’ll notice something simple... They have a YouTube channel! Not all of them. But enough of the top earners that it stops being a coincidence. That's also when they start to get an amazing amount of traffic from Skool, because it's coming alongside their outside traffic and accelerating their growth. I remembered watching a Skool Games recording where The Goat at the time shared his story of winning Games, hitting $300k/m without a team, and making 95% profit.. so I went on a hunt to find something about that recording. Wanted to share it with you: I grabbed the video at the time stamp 1:00:01 and MUST watch til about 1:05:33. But I recommend watching it til about 1:35:06. I was just trying to find how much content he was making at one point, which he shares how he started and where he was at the time of the video. A quote I liked from Sam Ovens in this was "I think the main point is you got to make content. You're going to suck at first. You got to keep going. Make a lot." Alex Hormozi said for a volume example he put out about 35,000 pieces of content so far that year... which is a LOT! That recording was July 29, 2025 when he was at $300k per month. At the time of this post, he is still at $227,217 per month.. which means he's definitely doing something right even if it's a bit different of a plan now. I've been working on my content plan for when I start posting consistently again on YouTube. I know I won't necessarily hit Alex's amount of content lol but I do want to have a good bit ready to go, because I'm learning those lessons that there are many phases to motherhood ...while also working on health stuff. It can be a lot! BUT one step at a time. So I'm planning on at least doing 3 videos a week, until I can build up to more. 👇 If you are building right now, what does your actual output look like? 👇 If you want to put out more, what would that look like?

I can't help it... I'll make a more in-depth post on this later... BUT I am so excited! 🥳 Christmas in February!

On this call, @Matthew Burns shared more on what he's been learning about AI discoverability and got more practical about what this actually means for your Skool community. How ChatGPT and other AI tools are influencing decisions, and what that means for how you structure your Skool content moving forward. Most of the call focused on how to stop guessing what to post and start using actual data. Google Keyword Planner tells you what people are typing. That should influence your About page, your YouTube titles, and your public posts. AI tools pull from content that answers questions directly and repeats positioning consistently. My biggest takeaway was how you should start recommending yourself! What we covered on this call: How AI tools decide what to surface in an answer How to use Google Keyword Planner for real direction How YouTube supports AI visibility Why public posts and comments help with indexing How to build a simple system so you are not creating randomly The point is simple. If AI cannot clearly understand what you do and who it is for, it will not recommend you. 🎥 Watch the replay here: ChatGPT Is The New Search Engine | Position Your Skool Community In 2026 Now 👇 If someone asked ChatGPT about your niche today, would your Skool community be obvious as an option?