Burning buildings and Gold Medals ๐
Hear me out ......there are two types of motivations. Type 1 - the burning building ๐ฅ Prospects with low income, high stress, and they would do anything to get OUT of there current situation. With this we are looking at the human needs of safety and stability. Digging into this pain works incredible well (for a limited percent of the population) Type 2 - the gold medal ๐ฅ Once your prospects have gotten out of type 1 world they need new motivations and drivers. The same old "what happens if nothing changes" just does not hit the same anymore. Here is the shift....the question is no longer what happens if things stay the same..... The question becomes what happens if you don't push your growth edge and settle for a fraction of what's possible for you? ๐ค How does the impact you, the world, your loved ones when you are playing at a fraction of your potential just because you make good money? This prospects is driven by meeting human needs ๐ Tony Robbins talks about 6 Human Needs - Certainty โ safety, comfort, control - Uncertainty/Variety โ surprise, novelty, challenge - Significance โ feeling important, unique, worthy - Love & Connection โ intimacy, belonging - Growth โ expanding, learning, evolving - Contribution โ giving beyond yourself, leaving a mark When I connect with Type 2 prospects we dive deep on growth, contribution, significance. They usually have a great sense of control and comfort but lack the GROWTH that makes them feel SIGNIFICANT and alive. Realize this....we all have problems, we all have a next level. As a sales person your job is to help them UNLOCK this next level ๐