I've just been looking at this SEOs website: https://seoperth.expert/ And I found access to this GoogleMap: https://docs.google.com/spreadsheets/d/1mqPGg-LhUgAu5sZIPj3pz32akWS9DuOVejIt7yc0AV8/edit?gid=0#gid=0 And I'm wondering... why? What is the benefit to all of this hard work? I'm not feeling well so my brain is running slow, so be kind if its obvious...

Hey John, thanks for advising me on using server side tracking and using PixelFlow I used it's visual tagger feature and it was very easy. I added 'Page View', 'Lead', 'Schedule', 'Checkout' and 'Purchase' events exactly where you told me, but now the problem I'm running into is it added duplicate pixel events on main VSL page, thank you page etc. PixelFlow Dashboard however doesn't seem to show any errors tho. I connected my pixel account and also added the Access Token Where am I going wrong? (Also should I pause my current ad campaign?)

I posted this on Linkedin and probably upset some people - lol Here it is.... A services page on your website is a complete waste of time. Why? Because no one gives a shit about what you do, or how you do it. What prospects care about is WHAT'S IN IT FOR ME? So many agency owners build out service pages with "Step 1 - we do this, Step 2 - we do that..." NO ONE CARES. Stop explaining processes and start demonstrating outcomes. Ditch your services page and replace it with a RESULTS page full of video testimonials and case studies. Make the value obvious, and guide visitors toward booking a call. PS - I'm covering this very point in Module 3 - Offers.

Hey guys Ive just uploaded another great interview I did with one of the members some time ago - James Persson, who shared how he'd setup advanced reporting using Data Studio. What James put together here was really interesting. In his reports, he provides clients with a map overlay that shows where their customers are coming from (like a heatmap) Its very cool! This is especially useful for local SEO. You can watch it HERE

SEO agency owner, trying to get HVAC clients from Australia so currently running meta ads and it's been about 7-8 days my daily spend is A$75 with all campaigns set to ABO with each adset from each campaign spending A$15 yet my KPIs don't look so good (leads campaign with conversion goal as booked call and traffic to website only not lead forms, reason simple it brought a lot of tire kickers and bots in the past): TOFU Campaign (3 adsets, each adset with only 1 ad, founder led specifically calling out HVAC owners in AU and instead of selling first I answer their pain points like X reasons why are you not ranking for ducted installs in google; broad targeting - Age 25-50, Male, Sydney, Brisbane, Melbourne): Amount spent = A$280 Impressions = 5692 Reach = 3134 Views = 5945 Clicks = 160 CTR = 2.81% CPC = A$1.75 Call booked = 1 (from a cleaning company who didn't show up despite automated SMS and email follow-ups) MOFU Campaign (only 1 adset with 1 ad with again clear callout; re-targeting only to landing page visitors and TOFU ad viewers who have watched at least 10secs and 25% of the ad videos): Amount spent = A$100 Impressions = 964 Reach = 193 Views = 929 Clicks = 26 CTR = 2.7% CPC = A$3.87 Call booked = 0 BOFU Campaign (only 1 adset with 1 ad with again clear callout; re-targeting only to landing page visitors and MOFU ad viewers who have watched 50% of the ad videos): Amount spent = A$45.68 Impressions = 319 Reach = 20 Views = 288 Clicks = 1 CTR = 0.31% CPC = A$45.68 Call booked = 0 Landing page again very simple and mobile optimized with 1 CTA to book a call, clear callouts in the headings who it is for and who it isn't for, VSL in the hero section itself, social proof and video testimonials of other clients we've worked with. [Landing page Link] Am I on the right track or am I missing something?