Hey everybody, happy to be in the group. I have a question about webinars.
I run a high ticket consulting offer, ranging from 20-45k.
Right now my sales process looks like this:
we get our leads primarily from paid advertising on Meta; they become a lead —> book an intro call with my setters —> and then they get set for the demo call, where the goal of course is to close them.
now my question is since we’re considering starting up some webinars ( one to many selling ), we wanna know what is the best way for us to go about that…
- What should the call to action be? - Should it be buying a smaller down-sale of some sort, or should it simply be to book an intro call with my setters?
What would be the best way to structure the webinar and the best call to action to maximise conversions?
Appreciate any input, thank you!